DLX Deluxe / / fashion & boardshop – skateshop, skateboard, snowboard – ville de Québec

Venant d'Australie, la marque de vêtements "Insight" a vite faite parler d'elle dans le monde du boardwear.  Grace a ses pubs très trash et originales, la SIMA(Surf Industry Manufacturers Association), leur a décerné le prix de la campagne publicitaire qui se distinguait la plus en 2007. 

Si vous voulez en savoir plus sur Insight, allez sur leur site  www.insight51.com.     Ou rendez-vous chez DLX, pour voir la collection.     

Pour démontrer l'image et la philosophie de la compagnie, Insight a préparé un video du tournage des pubs.

Fresh from winning the 2007 SIMA 'Best Ad Campaign' for their 'Dead Modern'take on things, ::Insight flew their international surf team to Bali for a couple of weeks in paradise to shake things up even further.

Lead by the creative genius of Australian Steve Gorrow, ::Insight's growing collection of surfing characters embarked on the next stage of the brand's artistic antics, with more unpredictable concepts and amazing installations to highlight the fun of simply being surfers.

Included in the project, which will be launched in major surf publications and an upcoming ::Insight brand DVD soon, were current ASP ratings #10 Kai Otton (after his semifinal finish at the Billabong Pro in Tahiti), fellow WCT charger Luke Stedman, together with US stylists Warren Smith and Jared Mell, Trinidad's Jason Apparicio, the Wilmot family from Jamaica (father Billy Mystic, and sons Ishack, Ini, Icah and little Ivah), young Raine Jackson from Sydney, plus members of ::Insight's staff who couldn't help themselves to enough of the perfect surf